LiveMesh

May 6, 2011 15 comments

 I wrote about DropBox in my previous post. Now I thought it could be great to bring out LiveMesh. It has the same purpose that is to help people to access the stuff on their computers from almost anywhere.

In other word, LiveMesh is an extremely good example of software that runs about the level of a single device. LiveMesh was based on FeedSync technologies and runs symmetrically on all their computing, in the part of the cloud that is connected with your devices, and in other parts of the cloud where services you transact with are running. LiveMesh offers 5GB of free data storage, which is ample space to store all your important documents

LiveMesh uses 5GB of the total 25GB Skydrive storage space. Skydrive does not offer synchronisation, and is used exclusively as a storage drive. LiveMesh not only support Windows but also Apple Mac operation systems. As a result, people can use LiveMesh to synchronise data between Windows PC and macbook

According to my lecturer, Jason Watson, the benefits of application runs about the level of a single device are:

  • Opens new markets
  • Access to your applications anywhere
  • Ability for location and context awareness
  • Entry into the new digital home

Now lets put together DropBox and LiveMesh and see the some differences.

1) Operating Systems Supported:

Dropbox: Dropbox supports Windows, Mac, and Linux.

Live Mesh: Live Mesh supports Windows, and Mac only.

2) Free Online Storage Space Provided:

Dropbox: free accounts provide 2 GB of Free Storage space. By referring friends, people can get additional free storage. People get 250MB additional free space for each friend they refer.

LiveMesh: Live Mesh provides 5 GB of free space for online storage. However, there is no option to increase the free storage space beyond 5 GB.

3) Remote Computer Connect

Dropbox: access  files from a Dropbox website online. So, no feature to connect to remote computer

LiveMesh: lets people remotely connect to the computers on which you have Live Mesh installed. People can connect right from the Live Mesh website. People will be able to see desktop of their remote computer, and will get a feel as if they are working directly on that. Of course, if they remote computer is switched off, they can still access your synchronized files from Live Mesh website.

4) File Versioning

Dropbox: for 30 days Dropbox maintains all the versions of files for. For example, if you delete a file by accident, people still can get it back from Dropbox. Similarly, they can revert back to any previous version of file. Additionally, the great part is that different versions of file do not count towards their free storage quota.

LiveMesh: Does not have file versioning feature.

Overall, as everyone knows computer is not the only access device for internet applications, and applications that are connected are more valuable than those are limited to single device. Therefore, design your application from the start to integrate data and services across desktops, mobile devices, and Internet servers. Moreover, rapidly everything will be online and data will stream in ever increasing speed and quantity.

So what do you think……DropBox or LiveMesh?

Categories: Uncategorized

Leveraging the Long Tail….ThinkGeek

May 5, 2011 7 comments

 

Firstly, I would like to explain what long tail is about. According to Jason  the long tail describes a wider range of products that are more specific getting sold less often, rather than the ‘head’ being more common/generic products being sold more often. Some examples are iTunes, ThinkGeek, NetFlix and eBay. The long tail doesn’t have to apply to the web, actually it wasn’t originally but in more recent times it has been used to express the strategy internet companies have taken to leverage the online market.

According to my lecturer, Jason Watson, infinite shelf space, micro – markets and cost advantages are what make the Internet exclusively to leveraging the long tail.

  • Infinite shelf space – limiting factors from physical world are absent; shelf space, fixed geographic location, spectrum on broadcast airwaves
  • Micro-markets – Small sites make up bulk of the Internet, narrow niches constitute the majority of the Internet’s possible applications and audience
  • Cost advantages – nature of online commerce can significantly lower distribution, inventory and sales costs

 

Effectively the dinosaur represents a curve on the graph, where there more generic or common a product, the increase of the results. On the other end the more specific the term, the less results occur.

ThinkGeek was created in Virginia in 1999, it is a US-based online shop which sells ‘geeks-products’. Being a geek is actually a rather broad term and it involved PC geeks, gadget freaks, gamers, general internet addicts and other types. In fact, by creating the company as a web-shop, it reaches out to a larger amount of people than having an actual store based in Virginia. In ThinkGeek the product segment is very wide; however, the product has a very limited customer base, which means their products will likely be of interest to a large amount of people. Additionally, the shop offers international shipping, to increase the customer base further.

ThinkGeek allow the user to upload their own pictures of the products, making the web-shop look like web 2.0. But, it also included the different web 2.0 technologies in their marketing such as, blog and twitter.

Overall, a broader part of the market with few customers for each product is what we call the long tail. The long tail of the market is just as large as the main part of the market, but this is hard to reach through traditional distribution, thereby making the market ‘less populated’. This is where web-based companies get an advantage by being able to reach a large customer segment with adiverse amount of products.

Quick Tip: The more specific your key words, the more specific your audience – leveraging the long tail can yield lower costs in advertising while also increasing your conversion rate.

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Perpetual BETA – Gmail

April 23, 2011 16 comments

The aim of Perpetual Beta is that you could get early feedback from users and critics, measure the level of excitement about the idea and also establish a footprint in a rapidly growing market. I could say it is related to  Raymond’s “Release Early, Release Often”, in which Raymond argues for rapid iterative software development with a focus  on listening to customer feedback after each iteration.

In the Web 2.0 world, beta testing is almost the only type of testing done, and some organizations claim it is never finished while in traditional software engineering, beta testing is about to test by customers of the software once it has passed the entire internal test in the development organization and it is almost ready for final release.

Gmail is electronic mail service that has been available since 2004.It is a good example for perpetual beta as it has gone through at least a dozen releases, all about fixing bugs and/or adding new features. These releases are mostly transparent to users, who at most see a little notice at the bottom of their screen in notifying them of the new features. Of course, they keep the ‘BETA’ word part of their logo on every screen serves as a reminder of Gmail’s status (it is not the final version)

The following video gives us an overview for Gmail application

According to Softpedia,  people love Gmail because:

  • Less spam
  • More storage
  • Gmail chat
  • Mobile access

If you use Gmail…Are you agree with that? What do you use Gmail?

I could concluded that perpetual is not a specific technology, it is a process.  Perpetual beta is a good way to solicit user feedback but the term contains negative connotations for experienced software developers, managers, and users alike, and so should be used with caution if the relevant organization wants to cross the chasm and attract mainstream customers rather than only early adopters.

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The Cloud Experience: DropBox

April 1, 2011 18 comments

No more stress or headache when you forget an important document ……because we have DropBox

Have you ever forget something important at home? Or have you ever though you save the important file in your USB and when you realized there is nothing. Well if those things have happened to you, DROBOX is your solution to it.

Why make something complicate if it does not have to be. DropBox is equal to simplicity. I have been using DropBox since last year and the thing I like most about it is how simple it is. The aim of DropBox is to solve the problem that most users have which is keeping in track the files or/and documents. Moreover, you could you dropbox not only in your computer also in your phone and in dropbox website interface. As a result, it is allowing the user to have the access of their files or documents whenever and wherever they need them.

 

In simple steps your file will be in the cloud and you will able to access them from everywhere:

  • Download and install DropBox on the computers (you need to download and install DropBox in both computer that you want to sync files)
  • Create an account
  • Login to the same account on the computer you want to sync.
  • After the installation you will have a folder which is called DropBox.
  • All the folders and files that are copied to that folder are synced to all the other computers. Those files are also available over the Internet using the DropBox web interface.

And yeah that is all you need to have your files/documents on the cloud.

Not only that, DropBox also have the option to share and make your files public. If you want to share a particular document with a client or classmate or co-worker the only thing you have to do is save the particular file/document into the subfolder called Public and copy the publicly accessible link and have them download the document.

Overall, if you are the person who email files to yourself, carry your laptop to access your documents or carry your USB drive around to share photos to your friends and family and the most significant files from wherever you then don’t waste more time and have a look to DropBox service. I bet after you use it you will not know how to survive without DropBox….

Dropbox Demo click here

After reading this blog I would ask you a simple question. Isn’t DropBox very simple to use? What else could you ask for?

Categories: Uncategorized

Innovation in assembly: OneLogin

March 31, 2011 12 comments

A platform beats an application nearly every time. Not only is the Web itself becoming a platform to replace desktop operating systems, individual web sites are becoming platforms and platform components as well. Therefore, consider a platform strategy in addition to an application strategy” by Jason Wtason

In this blog I will explain what innovation in assembly is and I will use OneLogin website as example.

Firstly, I explain what is innovation in assembly? It is about the way in which web 2.0 applications can be used as a platform to build on. In other words, it means that particular web applications (such as amazon, facebook, youtube,bebo, etc) propose themselves to web developers which build an APIs which can harness the information within those applications for other uses.

OneLogin provides an easy-to-use- single sign-on solution for business that embrace could computing. It supports a huge numbers of web applications and more are being added all the time based on customer require.

OneLogin eliminates the need for internet user to remember strong passwords and saves them time because they can log into applications with a SINGLE CLICK. Using OneLogin is simple – you click on the extension, and you’re presented with a dashboard displaying all the applications you have access to. From there you simply click on the particular web application you want and it logs you straight in.

The two main advantages that come to my mind are:

  • Nobody would forget a password again (and that is one big excuse for shirking out of the picture).
  • Less stressful for everybody as they have their web application in one page and with one click away.

Have a look to the video for a brief introduction of OneLogin

Is not that great that with OneLogin you don’t need to remember those strong passwords? Will you use OneLogin?

API: Application programming interface

Categories: Uncategorized

Data is Power!….Amazon is Power!!!!

March 26, 2011 6 comments

As one of my classmate Sam Montague says web 2.0 applications are considered database driven. Data is the basic of any web 2.0 applications without it, they are virtually useless.  When I say data I refer to the information that is up there in the internet. Everything that you see on the internet is a data. A good example of this is the information you publish in your social networking sites (such as facebook)

The web 2.0 application I will use for this blog is Amazon. Amazon started as an online bookstore, but soon expanded, selling electronics, toys, furniture, musical instruments, clothing and etc. Having a massive variation of items in one page bring a benefits to Amazon because allow users to just go to the page and do almost everything. Most of the user will prefer to go to one page that a different page. It could save them a lot of time. Additionally, Amazon offers an optional badging option for reviewers which indicate the real name of the reviewer or which indicate that the reviewer is one of the top reviewers by popularity.  I believe, with that option Amazon is making sure that the users come back to the page.  Moreover, there are different version of the website for different countries, such as amazon.com.uk, amazon.jp which vary in assortment and prices. As a result, help Amazon to expand its reputation.

Overall, Amazon has allowed user to explore a huge database of what they probably thought to be unattainable products.

If you see all the Amazon options is about collecting information which is what allows the data to grow and make more useful the web 2.0 application.

However, the main and significant problem of using web 2.0 applications is the privacy of data. Have you ever read any of the privacy policy of your account (such as facebook account)? If you haven’t, take time and read them…After read the privacy policy you will be able to answer the following question….who own YOUR data???…they actually have the right to take and use a little more than you think.

Categories: Uncategorized

Little Bird Tales – Web 2.0 for Children!!!….

March 22, 2011 11 comments

…. It is so simple and so clever…..

Little Bird Tales was created to help nurture children’s creativity and imagination while simultaneously creating one of a kind childhood treasures that can easily be shared. We are dedicated to providing a safe web environment for children, free of advertising, merchandising and links to other sites.”

After reading a blog about integrating technology into the classroom, I believe Little Bird Tales is a good website that school (primary school) could integrate as a learning tool. Children have a lot of imagination and they have a lot of ideas that why not to share them with the world.  It would be very simple to integrate Little Bird tales into the classroom.  Student could use it for imaginative writing stories, as a way to reflect on learning. Moreover, student could share what they do in their holidays and create a digital holiday journal detailing the experience with text, pictures and voice reflections included.  Is not that great?

Web 2.0 is about the behaviour of how people use the internet. Social networking, wiki, blog, podcast are just examples of web 2.0. Web 2.0 let us to put in the internet what we think about a particular topic and get a response of what other think about. And Little Bird Tales shows that it is not just for adults to share ideas/thoughts, children could share their thoughts too.

Definitely it is a website with the aim of harnessing collective intelligence because:

  • It doesn’t force people to sign up just to have a look around. Little Bird Tales have a video that allow the visitor to look around the website. Not only that, it have a information page about the purpose of the website.
  • They designed the sign up from with very basic question such as, first name, last name, email address and password. They made it simple with only actual relevant information.

Have a look to the demo video and tell me if it is not awesome….

 

The premise is simple. Only 4 steps to have fun:

1.      A user signs up for free,

2.      Loads images in a sequence,

3.      Records a narration over the images and

4.      Publishes the work or emails it to their friends and peers.

I highly recommend checking out Little Bird Tales by clicking here. (:

Categories: Uncategorized